You can't keep doing your debriefs the same way you've been doing them and expect to get better intel or better messaging.
Especially when we look at what's happening in the marketplace. There's so much change.
You want to keep a pulse on what your audience is asking for today.
While you can make assumptions about that, you won't really know until you do an audit.
Through my work with expert course creators like Jordan Gill and Content Bistro, I’ve seen the impact of auditing recent launches so that you can take the information you learned and realign your audience and message for faster conversions and growth.
As a frequent guest speaker, I've had the privilege of sharing my insights and experiences on platforms like The Copywriter Club Podcast, Rebel Boss Summit, and Rick Mulready's Art of Online Business.
When I'm not helping my clients achieve their goals, I love watercolor painting, gardening, attending college football games, and blazing through a good book.